Zerg Rush on PC, Mac  TO

Doug Thompson

Zerg Rush on PC, Mac TO

No Comments 05 August 2010

By Doug Thompson

Last week will go down in gaming history as the week “Starcraft II” premiered.

No, I don’t own it. I get to write about games I haven’t played because these columns aren’t reviews. I make observations on the gaming business.

I have to admit a bias for Blizzard, the company that makes “Starcraft” and “World of Warcraft.” Nobody’s done more to keep PC gaming alive. I’d argue Macintosh gaming largely wouldn’t exist without Blizzard, either. Blizzard has a big Mac fan base that they haven’t abandoned, unlike almost every other game company in the world.

There is no console version of “Starcraft II.” That has not stopped it from selling 1 million copies on its first day and 1.5 million in its first 48 hours.

The biggest figure, however, is that only 620,000 of those sales are in North America, according to Joystiq.com. The game has already sold more units in this first week in the United Kingdom, for instance, than its predecessor sold in that country since its release in 1998.

That matters. As readers of this column know, I love “Mass Effect 2.” However, a relative lack of international sales didn’t help its overall success. It’s still a success but not a blockbuster. Critically, ME2’s a darling, but my guess is it isn’t going to be a “game of the year” for critics because critics grew up playing the original “Starcraft.”

For a brief, shining — and extremely rare — moment, PC and even Mac players have their hands on a sensation while Xbox 360 and PlayStation 3 player can only hear the noise.

I’m not writing this column about bragging rights, however. PC gaming is being pushed out of retail game stores. Part of that is because of the increasing popularity of digital download from outlets such as Steam. Another part of it is that a fully effective computer for web browsing and home office functions costs less than $400 — new. But it can’t play games. Check out PC Magazine’s latest “Editor’s Choice.” It’s the eMachines Mini-e ER1402-05. The suggested retail price is $320.

A good PC gaming rig costs $2,000 unless you put it together yourself and know what you’re doing.

Savvy use of the Internet has largely saved PC gaming.

“Starcraft,” by the way, is a game where a repressed group of human colonists in deep space have to struggle against both alien invaders and tyrannical long-distance government from earth. The game’s getting some criticism for not being all that innovative, being too faithful to the first version.

Well, folks, as “Doom” fans were wont to say: If it ain’t broke, don’t fix it.

The innovation in the game, as far as I can tell, comes from the game’s interface with the Internet and social networking. For instance, there are “achievements” you can earn for successfully completing missions. Achieve something and the game will automatically update your Facebook page. That settles any arguments between rivals about who achieved something first.

Game reviews are stellar. Out of 38 reviews on Metacritic.com, only two are less than 90 out of 100 and even the lowest one is 78, calling the game “a remedy for nostalgia.” Sales belie that criticism, however. As mentioned, more people have already bought the game in Britain than ever owned the original. It appears the older players have nostalgia while the newer players have at least a somewhat up-to-date version of a truly great game.

It’s the gameplay that matters, to repeat one of my favorite mantras.

The game industry suffers badly from getting into a rut and producing sequels. What the companies seem to have discovered, though, is that improving a game with a sequel increases both direct sales and rewards the fan base.

You always have some purists who will deplore any change. They stage sit-ins at forums on their old favorites and post endlessly about how good things used to be. But the truth remains that a better sequel is a better game, that innovation and risk-taking is encouraged when you can start from a solid base.

Blizzard gets it. Bioware, the makers of ME2, gets it. They’re not the only ones.

The First Casualty

Doug Thompson

The First Casualty

1 Comment 29 July 2010

The award for best headline on the release of the Afghanistan classified documents — the best summary in the fewest words — goes to the Tuesday edition of the Christian Science Monitor.

“Congress’s response to WikiLeaks: shoot the messenger.”

WikiLeaks, the website, scored a coup with the release of 92,000 documents on our war in Afghanistan. Once again a massive leak of classified documents shows our war in Asia is going badly and all our leaders have lied to us about it every time the subject came up. Our allies are duplicitous, too.

The “problem” with WikiLeaks’ revelations is the public had lost all confidence in our political leadership already. That’s why the leak isn’t having the impact of the “Pentagon Papers” during the Vietnam war.

We know our leaders lie to us, whatever party they come from. They do it all the time — on the economy, on the deficit, on everything.

The leaked papers show air raids kill innocent civilians. Boy, there’s a news flash. The complete apathy of the American people toward the lives of thousands who don’t support the Taliban but who aren’t wearing one of our uniforms is appalling and saddening to the point of sickening. However, the certain knowledge that the American pubic doesn’t care how many people you kill — whether they’re “gooks” or “ragheads” — has been a well known fact since Vietnam at least. The last faint signs they may have cared once died out during the Philippine insurrection at the turn of the 20th century. It’s American casualties that count.

I’ve told this story before. Mrs. Dan Quayle, wife of the hapless former vice president, once gave a speech in Hot Springs Village bragging about how the Berlin Wall fell “without any bloodshed.” The Russian Army was marching through Georgia at the time, and the killing in Yugoslavia was wide open. When I reminded Mrs. Quayle of this in the news conference after the speech, she cut me off and said “I meant American blood.”

There’s another factor involved: Afghanistan is bi-partisan. You can’t criticize President Barack Obama’s handling of it without raising the issue of the mess a compliant Republican-majority Congress let happen. Again, to repeat myself: Everyone would have been better off if Congress had not abdicated its check and balance responsibilities during former President George W. Bush’s term. Nobody would have benefited more than Bush.

“The emerging picture from this leak adds up to little more than what we knew already — that the war in Afghanistan was deteriorating over the past several years, and that we were not winning,” said Sen. John McCain, R-Ariz.

“Little more than what we knew already …” Now that begs a question.

Why did they bother lying to us all this time?

I agree with McCain’s statement. I knew the war wasn’t going like it was supposed to. You didn’t have to be Alexander the Great to figure that one out.

So why lie to us? Why not just tell the truth? So you can look better on the talk shows?

Good grief.

“In war, truth is always the first casualty.” I forget who said that, but it’s a fact.

Thanks, WikiLeaks. You may not have told me anything I didn’t already know, but at least you didn’t lie to me.

On the topic of losing battles, the lines have crossed on the House’s Democratic majority.

The Iowa Electronic Markets is that little exchange where people buy “options” on what they think will happen in elections. Longtime readers know I follow it pretty faithfully.

The “options” for Republicans winning control of the House finally crossed the 50-percent mark on June 19 and took a big jump June 20. Meanwhile, the Democratic option fell. There’s been no significant narrowing since.

These futures markets have their critics, but I consider this a more reliable indicator of trends than, for instance, a weekly Gallup poll that recently showed a spike in support for Democrats. As Pollster.com points out, that spike has a good chance of being a statistical glitch. Also, an average of recent, credible polls are in line with a downward trend.

Lighting the Candle

Doug Thompson

Lighting the Candle

No Comments 22 July 2010

By Doug Thompson

Amazon.com, the online retailer, now sells 143 downloads of books for every printed hardcover book they sell, according to figures from the company.

In the past month, Amazon has sold 180 e-books for every 100 in hardcover.

This is wonderful.

Hey, I love the bookstore too. I love to browse and so forth. I don’t own an electronic reader yet, either. However, the day will come when the whole library that weighs down my shelves at home will go on a single iPad device. I will then be able, within reason, to read what I want, when I want, where I want.

I’m all for technology once everybody else has tried it out for me. I expect that someday soon I’ll have a cellular phone that is just a phone. It might have a keypad on it, but that’s all I want. If I want to scroll the news, listen to music, type a letter — or read a book, or listen to an audio book while I’m driving — I’ll pull out my iPad, or whatever I own when I actually have one.

Notably, the aspect of the story on rising sales of e-books that’s getting ignored is that hardcover book sales are not dropping off. The e-book trade is not cannibalizing hardcover yet. Hardcover sales, in fact, are growing slowly.

I’ve written before that the developed world is not entering a “post-literacy” era, as many fear. I can’t consider myself as proven right yet, not by a long shot, but news like this is encouraging.

This development does not work to the advantage of the rich. If a hardcover book costs, say, $15 more than a download, then somebody will be able to pay for his electronic reader very quickly with the savings. I’d argue that it’s a bargain right away because downloads of many classics that are no longer covered by copyright are free.

Granted, going to the library is still the cheaper option. However, your typical public library can’t offer books on any topic in any language that you can read anywhere.

Go to Google and go to their book section. Type in any topic. Chances are, you can find a book on it and can download a copy. There may be a charge, but it’s out there.

Speaking of electronics and the good use of leisure time, game industry analyst Micheal Patcher of Wedbush Morgan has written: “We estimate that a total of 12 million consumers are playing Call of Duty Modern Warfare 2 for an average of 10 hours per week on the two platforms’ respective networks, and the continued enjoyment of this game (along with an estimated 6 million Halo online players, 3 million EA Sports players, and 5 million players playing other games, such as Battlefield, Red Dead Redemption, Left 4 Dead and Grand Theft Auto) has sucked the available time away from what otherwise would be spent playing newly purchased games. Hence a steep decline in new game sales.”

He goes on: “We think that it is incumbent upon Activision, with the most popular multiplayer game, to take the first step to address monetization of multiplayer.” Monetization, of course, means charging you for it. “It is too early to tell whether that will be a monthly subscription, tournament entry fees, microtransaction fees, or a combination of all three, but we expect to see the company take some action by year-end, when Call of Duty Black Ops launches.”

Activision is denying rumors that it will make people pay to play, but the market pressures are building.

The big impact for me, at least, is that it’s going to be harder and harder for single-player only games to draw investors when the real action is in multi-player. My favorite recent game, Mass Effect 2, isn’t even in the Top 10 in sales so far this year. Now a big part of that reason is because the game industry’s having a massively good year for a relatively few titles in established franchises. ME2 is still a success, substantially outselling the first Mass Effect. In profitability, it’s made a mint with downloadable content. Still, the trend is in.

Doug Thompson

'Winter's Bone' Has 'True Grit'

No Comments 01 July 2010


By Doug Thompson

“Winter’s Bone” is showing at the Fiesta 16 in Fayetteville and, according to the film’s official website, nowhere else in Arkansas.

It’s good. The cinematography isn’t going to take home any awards, but the movie won best picture and best screenplay at the Sundance Film Festival for good reason.

This is “True Grit” without the fantasy, a story about a girl thrown into an adult world before her time who proves to have more strength and sense than just about any of the adults.

The best description of it I’ve heard comes from Kenneth Turran, film critic for the Los Angeles Times, who called it “country noir.” The most perceptive comment I’ve heard about it is that you don’t now where the local people used in roles stop and the professional actors begin. New Yorker magazine makes this insight: “Meth is a character in the film, creating paranoia and corruption everywhere.”

But the essence of this movie and its attraction is caught by famous critic Roger Ebert, whose review begins with this: “The movie heroes who affect me most are not extroverted. They don’t strut, speechify and lead armies. They have no superpowers.

They are ordinary people who are faced with a need and rise to the occasion. Ree Dolly is such a hero.”

“Winter’s Bone” is about Ree Dolly, who lives in rural southwest Missouri and takes care of her younger brother and sister because nobody else does. She’s a 17-year-old who’s not just self-reliant but able to carry her family while dad’s away cooking meth and mom’s a vegetable. She is not to be pitied, however.

Then she finds out dad put up the family home for his bail and skipped. She has to find him or her family goes homeless.

There are no “They don’t know they’re dead” or “The stuff that dreams are made of” plot twists in this movie. This one turns out exactly as you can expect something like this to turn out — and that’s this movie’s great strength.

There are times when the way to go is both obvious and hard to take, when reality must not only be faced but faced down. “Winter’s Bone” makes you believe Ree Dolly can do it, and feel for her because what she does and suffers is so clearly necessary. The law’s no help, and that’s just a fact.

This is not a movie for the squeamish or the seekers of Hollywood endings. It’s a movie based on the strength of its performances in roles that are demanding. Even the kids can act in this one.

“Winter’s Bone” has an impressive 94 percent “fresh” at the “Rotten Tomatoes” website and a 93 percent from the top critics, and there are 27 top critic reviews posted there. Of the two critics who didn’t like it, one is notorious for wanting to stick out and be different.

For instance, he was one of only 12 percent of reviewers who gave a positive review to the absurd “Jonah Hex.” Anybody who says he likes “Jonah Hex” and doesn’t appreciate “Winter’s Bone” is no one to be taken seriously.

It's alive! Or is it?

Doug Thompson

It's alive! Or is it?

No Comments 24 June 2010

By Doug Thompson

“Cloud” gaming would use big computer servers owned by a company to run a game. Low-tech consoles and home computers would display the video game to the customers playing it. These players would use their controllers to give the input — to play.

If the system works, people could play video games without buying serious hardware that will be obsolete in a few years.

The concept isn’t new. People have been trying for decades. The problem with this system has always been lag, a seemingly unavoidable delay between punching a key and having the character you’re controlling do the action.

Early news reports on OnLive, the new online gaming service, declare that major problem’s been whipped — at the price of low-resolution graphics and the need for a pretty good Internet connection, which is less of a problem than it used to be.

Frankly, low-resolution graphics never been a problem for me. I’ve frequently toned down the quality of the picture just to get smoother performance and responsiveness on the games I own.

Check out Gizmodo (gizmodo.com), which reviews OnLive with a real home connection with a normal membership, not some set-piece media demonstrations.

I’m interested. Apparently, you’ll be able to get unlimited plays on the system for the same $50 you’d spend for a hard copy of the game.

As readers know, I own a respectable though not awe-inspiring PC. I also still own the PC it replaced, which was quite respectable though not awe-inspiring four years ago. Being a complete pack rat, I even still have the antique I owned before that, although I’d need a new monitor to ever use it again.

Suppose I could play the upcoming massively multi-player online game “Star Wars: The Old Republic” and play it on any of those three machines.

I’d team up with my son and my youngest daughter any day and play just about anything. In “Republic,” the Sith would be in serious trouble.

I’m generalizing from personal circumstances here, but readers should know I’m a severe “single-player only” gamer. OnLine gaming never held much attraction for me, very largely because it’s dominated by the fantasy genre or the Sims — which I’ve never understood, having my own life and all.

What little second-hand contact with online gaming has not been complimentary. I had a friend, for instance, who decided to play “Halo” online. He lasted five seconds, even after repeated tries. He wasn’t a terrible player at home. The problem was that there are people who, apparently, spend every waking moment on line so they can kill rookies as soon as they walk out the “door,” before they even have a chance to get to cover. It helps these “vultures” get their score up.

In fact, “vultures” is the nickname for people who play that way in IL-2 Sturmovik, a flight sim depicting World War II aerial combat, according to forums I used to frequent.

If I could go online as a member of a three-person team who are all in the same room, able to talk to each other in real time and even plan thing, and all looking out for each other, that would be something worth considering.

Put simply, the attraction of a group enterprise with people I already know and like and get along with, without having to buy each of them an Xbox 360 would be nice.

Then there are all those people who own iPads now. If you can play “Dragonage” on an iPad, assuming a decent wired, at-home connection, then this “cloud” concept has potential.

Then there’s the simple matters of cost and utility. The price of an Xbox 360, even a refurbished one, is still $180 dollars. A decent new system is still in the $250 range.

Let me see, $250 for a new console that only plays games, or $50 to put a game on a machine I already own that the kids can do their homework on or surf the Internet?

That decision won’t take long once I get the choice.

Lincoln and the Left

Doug Thompson

Lincoln and the Left

1 Comment 17 June 2010

By Dough Thompson

OK. Let me get this straight.

Unions and liberal bloggers spend millions trying to beat Blanche Lincoln, an incumbent Democrat.

They lose. Somebody at the White House makes an unnecessarily harsh statement of the obvious: Unions “flushed” $10 million of their members money in this race.

The White House gets criticized far and wide, even by an editorial in the New York Times, for undermining Democratic unity.

What Democratic unity?

Where was this “unity” when Lt. Gov. Bill Halter was recruited to unseat a Democratic incumbent in a tough election year in a swing state that happens to be listed by every pundit around as one of the most likely spots for GOP takeover?

These critics might have a point if the “flushers” had declared support of the voters’ choice after the primary. Instead the Daily Kos, for example, posted that the seat was lost and GOP John Boozman would win. Period. They advise the Democrats to spend money on races they could win. As if Kos knew what a “race they could win” looks like.

I know a lot of people in this town supported Halter. I know they’re very disappointed. I know people who have deeply held convictions that Lincoln has disappointed. They’re not a bunch of sore losers, but they are upset at the results.

However, it is not all right to launch what amounts to a destructive party civil war against an office holder you deem politically incorrect — and then gripe when somebody correctly points out how pointless and wasteful it was.

Here’s the real problem. People define “real Democrats” as liberal. Well, folks, a “real Democrat” is somebody who puts a Democratic ballot in the box. That’s as real as it gets.

“Real Democrats” in this state are Blue Dogs.

President Obama got elected because the other side got close to ruining the country and Obama was the only available alternative. Obama did not get elected because the rest of the nation “saw the light” after overwhelmingly electing George W. Bush in 2004.

By insisting that only “real Democrats” should run, liberals are more responsible for the repeated election of conservatives, more than Ronald Reagan, Richard Nixon, the entire Bush family — and Mike Huckabee, Rush Limbaugh and Sarah Palin — put together.

If the choice is either/or, this country’s going to go with the “conservative” every time until the brink of disaster is reached. Even then, whoever they turn to — Jimmy Carter or Barack Obama — isn’t going to be able to put the liberal checklist over the goal line, even with a super-majority in Congress.

Speaking of things Democrats could do better, check this out:

“At this point, neither the politics nor the economics support the idea of spending large sums, directly or through tax breaks, just to shave a percentage point off this year’s unemployment rate. But with plenty of slack in the economy and interest rates at historic lows, this is the ideal time to borrow and invest heavily in public infrastructure that has been badly neglected over the past 30 years.”

That was from the latest column by Washington Post Pulitzer Prize-winner Steven Pearlstein (www.washingtonpost.com) and that sharp, metallic clang you hear is the nail being hit squarely on the head.

We bailed out state governments and social spending with the “stimulus” package and launched an expensive new health care package — and left “roads and bridges, airports and air traffic control systems, urban transit, high-speed rail, schools and university facilities, national laboratories, national parks, ‘smart’ electric grids, broadband networks, green generating plants, and health information networks” lying around with what were, relatively speaking, crumbs.

As Pearlstein writes: “Properly chosen, these projects can have huge long-run economic payoffs while tangibly improving the lives of all Americans.”

Oh, by the way, they would have created a whole lot of jobs.

Free Weekly. What Dreams May Come

Doug Thompson

Free Weekly. What Dreams May Come

No Comments 03 June 2010

By Doug Thompson

Afflicted by nightmares? Maybe you should play lots of “Halo.”

A Canadian college professor has found some evidence that people who spend a lot of time playing video games have more control of “their” actions in a dream. Here’s a link: www.msnbc.msn.com/id/37342086.

The professor hasn’t done a rigorous study yet, but wants to.

I suggest reading the article. The part that intrigues me is the idea that people who play games can “control” themselves in dreams like a game-player controls his character on-screen. They run away more effectively and they often fight back very effectively. They aren’t just helpless victims watching their demise like it was a cop show where they’re the targets.

The researcher found that game-playing dreamers are not more aggressive than dreamers who don’t play games. In fact, gamers are less prone to act aggressively — a finding that all the people who hate videogames should ponder.

When forced into an aggressive response during a nightmare, however, the game player’s response is much more effective than the non-game player’s.

“If you look at the actual overall amount of aggression, gamers have less aggression in dreams,” the researcher told MSNBC. “But when they’re aggressive, oh boy, they go off the top.”

If you’re going to hit somebody, hit him enough, as the saying goes.

We’ll see if this particular research pans out. Even if true, do the games you play make any difference?

Could a game be designed to be therapeutic? Maybe; A better bet would be to find a game that fits a recurring nightmare and play through it. Afraid of monsters? Play “Alien vs. Predator,” perhaps.

I know a lot of adventure games that don’t exactly branch out. You have to follow a very strict plot. You have to find certain triggers that lead down one very clear path — clear in hindsight, anyway. You can play out your “destiny” gracefully and skillfully or as a clumsy oaf, but the end result is the same. Do those help? Does it make a difference? Do you get “control” in your dreams, or are you more helpless than when you started?

There is one generalization I can make: Treat people like a jerk and go in to any given situation with guns blazing and you get killed, either in real life or in most games I’ve experienced.

I played one game where the sheriff in a small town got killed despite my attempt to help him. I found the key to his apartment on his body. I went to his apartment, saw some stuff I could use, and started pilfering. Then I opened a door to one room where I found the sheriff’s pre-teen son. He asked me who I was, what I was doing there and where his father was.

To say that I felt like a jerk would be a severe understatement.

I’m fascinated by World War I air-to-air combat. I played a very realistic flight simulator on that theme once. At one point, I looked at the screen and grumbled aloud, “This isn’t any fun.”

The profound truth of that hit me almost immediately.

There are no “health packs” in the real world. You can’t go to a nearby hot dog stand and replenish your health after you’ve been shot and wrecked your car, as you do in “Grand Theft Auto.”

I think there’s some value in teaching people — particularly young men — that they’re not bulletproof. I especially approve of methods that teach that lesson without using real bullets.

And now for a swift change of topic.

I didn’t want to write on politics this week. The primary season and the runoffs have given me political overload. However, there was an event last week that is too important to ignore.

President Barack Obama’s national approval rating is clearly below his disapproval rating by a significant margin on “Pollster.com” for the first time. It took the oil disaster in the Gulf of Mexico, apparently, but the separation is measurable and significant: 2.6 percentage points, with 48.9 percent disapproving and 46.3 percent approval.

The iPad And Literacy

Doug Thompson

The iPad And Literacy

No Comments 27 May 2010

By Doug Thompson

You can put an iPad in a purse or use one in the stall in a men’s room, I noted a couple of weeks ago. These were key features, I said then, and I wasn’t even half joking.

Lately a friend of mine who owns one advised me that you can find a place for one on many types of exercise equipment. With care — and without the recharger plugged in — she’d even used one while she was in the bathtub.

Then she showed me the feature on her iPad where you turn on “night reading.” The page of a book she’d downloaded turned black with white, very legible type. My first thought was that this would allow me to sit up and read in bed without turning on a light, even a book light.

Then she touched a word on the page and up popped a definition of it.

Folks, we’re talking about a major boon to literacy here.

You hear a lot of talk about “post-literate” society, a society where most information is received through sound or images. That may yet come to pass, but I submit the iPad is a weapon that can prolong the resistance.

I don’t know how good the iPad’s selection of books is, but I bet it’s better than many a local library. You have to pay to download an iPad book, but I wonder how far off the idea of an iPad lending library can be.

We may soon be able to, within reason, read any book we want.

Some very serious-minded people believe that digital media offers escapism and fantasy that undermines people’s ability to live and cope with the real world. They may be right. However, I look at the iPad and I see things going in a better direction — and I don’t even own one.

People are addicted to amusement, we’re warned. OK. When were we not?

Julius Caesar presided over public games before he was a famous general. If I remember my history right, he once flooded the floor of a public arena so they could have a naval battle there instead of just another old gladiator fight. He also went heavily into debt during that time, if I recall correctly.

You can read in Edward Gibbon’s “Decline and Fall of the Roman Empire” about public obsession with games. The worst case involves a city in Greece where the people formed a mob to break a popular charioteer out of prison after he was arrested for raping children. Then there was the matter of the two rival political factions who vied for power in much of the empire: the Greens and the Blues. The distinction between them? Some were fans of a particular athlete in the games. The other consisted of fans of his rival. The athletes that formed these divisions varied from one town to the next.

Compared to most of our predecessors, we’re a serious-minded, studious bunch of folks.

People should also remember that Shakespeare was extremely popular back in the day. So was Homer, the writers of great Greek tragedy, Leo Tolstoy and Ludwig van Beethoven.

Bad stuff falls by the wayside. Culture is, for instance, a book that’s still read a couple of hundred years or more after its written. Those can come from anywhere. In a digital age, they can’t be destroyed or lost. The bad stuff can’t be destroyed or lost either — but will be ignored. How many “landmark” books or films have you heard about in your lifetime that no one much remembers today?

Those who want escapism will always find it. Those who want knowledge or high art will always find it too — or make it. It seems absurd to me to talk about the decline of culture when I can, within reason, read any book from a wide selection of languages at any time, anywhere.

I also can, within reason, write a book and offer it as a free download from a web page of mine. It may not be any good, but I don’t have to have some publisher’s permission to offer it to the public.

Maybe we are descending into an age of dithering and dissipation. We’ll see. For now, I prefer to believe we are on the cusp of a golden age.

Going Where No Campaign Has Gone Before

Doug Thompson

Going Where No Campaign Has Gone Before

No Comments 20 May 2010

By Doug Thompson

I’m hoping that Tuesday’s election ended without a Democratic runoff for U.S. Senate as I write this on Monday. The Lincoln/Halter campaign ad blitz is past ridiculous.

I’m looking up something Monday on the “Mass Effect Wiki,” the dedicated Wikipedia site for the computer game. My page pops up. Three Blanche Lincoln for U.S. Senate advertisements greet me.

Thanks, Google or Firefox or whomever. I own a computer in Arkansas, or at least visit Arkansasrelated topics. Therefore, I must be stalked to make absolutely sure there’s no chance I can ever forget there’s a primary going on.

I’m double-checking what triggers the attack on a colony on a distant planet in a space opera videogame — the ultimate in irresponsible escapism — and Blanche is looking for my vote.

I can, therefore, say without exaggeration that Blanche Lincoln was looking for votes in outer space.

Saints preserve us if there’s a runoff. Lt. Gov. Bill Halter’s ad popped up while I was checking “Zero Punctuation,” a satirical and rather rude Internet comic.

Hey, I work in a business that depends on ad sales. I’m all for targeted advertising. All I’m saying is that this particular race and these particular candidates passed the saturation point for me a long, long time ago.

There’s a creepiness factor involved here. Like I said, this is the closest to being stalked I’ve ever been.

Then there are the phone calls I get at night.

I had a reader call me and request an editorial demanding that campaign canvassers stop calling people after 9 p.m.

She has a point.

Somewhere, ill-defined, is a point where people are no longer informed or encouraged. They’re just pestered. We passed that point a while ago.

As for my particular Wiki page, I might not have minded the ads so much if they were more imaginative. For instance, if Halter’s ad on ZP had him slaying those little black goblins that are used on that cartoon so much, or if Blanche was shown in Commander Shepard’s spacesuit, saving the universe. Halter as an enemy Collector would have been nice too.

sure. BioWare, makers of ME2, will get a cut of the advertising revenue, I suppose. Perhaps then they can charge me less for downloadable content.

Anyway, it’s all a reminder of how sophisticated marketers have become.

In some ways, this is more scary than what was predicted in George Orwell’s “1984.”

The device in everybody’s room might be on. It might not. There was fear because you never knew if the government was watching.

Now we know they’re watching, to an absolute certainty — and we’re supplying them with detailed information. Through our visits to certain web pages, we tell them our politics, our preferred brands when we shop, what we wish we could afford, our fetishes, our fears and what Hollywood star we lust after.

And we’re glad to do it. Now that’s creepy. There’s a story in Wired maga-

zine (www.wired.com) about how a school district in Pennsylvania issued 2,300 Macbooks to students — and photographed them at home, without their knowledge.

The district claims the laptop cameras were only turned on a few times, when the devices were reported lost or stolen. The class action lawsuit claims that tens of thousands of pictures of students were taken without the subjects’ knowledge, that web chats were monitored and visited Web sites were tracked.

There’s just no such thing as a free lunch, is there?

Mr. Orwell would feel right at home.

Obama vs. Game Play

Doug Thompson

Obama vs. Game Play

No Comments 13 May 2010

By Doug Thompson

I would argue that this former supposed messiah of young voters sounded like a stodgy President Eisenhower warning against the evils of television and rock and roll, except for one thing. I’m pretty sure that Eisenhower never said anything remotely this goofy.

It’s enough to make me wonder if the president of Change and Hope (note capitalization) is absolutely hell-bent on alienating the young voters who elected him. He’s saddled their generation with debt, has inherited an economy that’s absolutely bleak for the young and jobless and now decides to attack their pastimes with a lecture most of us wouldn’t expect from our grandmother.

I may not have a Nobel Prize, but I manage to hold a responsible job and be a father to four kids. Would the world be a better place if I’d stop playing Mass Effect 2 over and over again after my kids go to bed and focus on world peace? Yeah, probably; I’ll agree to do that when my middle-aged brethren agree to give up whiskey and golf.

What did this guy do with his campaign staff? Back when he was running for this job, he made some statement implying that maybe he had a Zune instead of an iPod. His campaign staff went into damage control mode. Zune wasn’t nearly cool enough for this candidate. Now we learn the guy doesn’t even know how to work an iPod. Good grief.

Enough about that; Let’s talk about gadgets.

And the winner of the next generation game console war is — the iPad?

Nintendo didn’t make as much money as it’s used to this past year. It’s comfortably in the black, but sales are down.

Rather than admit that Wii Fit, Mario and Rock Band have been milked for all they’re worth, the company blamed the onset of the iPad. There’s an excellent article about it in the Times of London’s website at http://business.timesonline.co.uk/tol/business/industry_sectors/technology/article7118570.ece#cid=OTC-RSS&attr=1063742.

Great games for the Wii console were always few and far between. The ones that did hit in earlier years scored massive sales, but there are only so many copies of Wii Fit that you can sell and only so many added gadgets that people will buy. Designers have hit the creative dregs after the play-along music genre finally maxed out with the swan song Beatles version of Rock Band.

I don’t deny that the iiPad and all are big factors in causing the first year-to-year drop in Nintendo profits in six years. I just want to point out first that wandering down a creative dead end didn’t help either. The best thing I’ve seen for the Wii anytime recently is the disc that lets me watch Netflix on it.

These iPads and iPhones are new, fun and far more practical than the Wii and the hand-held DS ever were. Apple’s history of letting independent contractors write apps for Apple hardware, while hardly inspired, looks like a great creative flowering compared to the Nintendo-centric policies for the Wii and DS.

I’ve never even been tempted to buy a DS for myself, though each of the kids has one. I doubt I’d carry the thing if somebody gave me one. However, I would use an iPad.

A buddy’s old computer went kaput. All his family used it for was web browsing. Rather than replace it or spend a considerable sum getting it repaired, he just bought an iPad. He’s very happy with it.

Industry figures show the iPhone has, indeed, hurt the DS, after it gravely wounded the Sony PSP, which clearly took the brunt.

Nintendo’s still making a profit. Sony just crawled back into making one. “Crawled” is too harsh a word, though. The cost-cutting the company embarked upon is very impressive. That spans the whole company, especially its flat-screen TV operations and such. Even Sony’s game division, though, is finally expected to turn a profit.

I’m still wondering how all this is going to turn out. I’ll let you know when I think of something.

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